The story of Cracker Jack is a story of the American dream.
In 1871, Frederick William Rueckheim and a partner opened a street stand in downtown Chicago to sell popcorn. It was shortly after the ...
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Which came first, the Cracker Jack snack or the Cracker Jack prize? The answer is clearly the snack, but when did the prize first appear?
Cracker Jack history has the "A Prize in Every Box" concept ...
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In 1922, Rueckheim Bros. & Eckstein officially changed their company name to The Cracker Jack Company. The next year, they dropped all other confectionery production to focus on their best ...
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On eBay today, there are frequent auctions that include Cracker Jack prizes from the 1930s. Many, particularly the tin lithograph prizes, can be found in good condition considering their age ...
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World War II brought about the greatest change in Cracker Jack prize creation. As resources became scarce due to the war, new materials were needed. This led to the introduction of plastic Cracker ...
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From the 1950s through the next decade and a half, Cracker Jack prizes were largely made of plastic. It seemed that any theme and topic that could be rendered in miniature plastic toys was prime ...
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The 1960s brought big changes to The Cracker Jack Company. In 1964, they were acquired by Borden, Inc. which moved their operations to Columbus, Ohio. Since its creation in the late 1800s, Chicago ...
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The quality of Cracker Jack prizes increasingly declined throughout the 1970s. Although some plastic prizes like spinners or magnifiers were included in the mix, the trend was towards cheaper ...
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